Coming to bookstores in April 2009 - the book that captures all of Roy's ideas...‘BE DiFFERENT or be dead: Your Business Survival Guide
Roy Osing, President & CEO
Through the executive skills and experience of Roy Osing, Brilliance for Business is the ONLY organization that provides practical and proven ways to enhance your business performance across all critical business functions to ensure you thrive and survive in the long run. Roy is an experienced Business and Marketing Consultant and the former Chief Marketing Officer & Executive Vice President for TELUS, Canada’s second largest Telecommunications provider. He is also the author of the soon to be published book 'BE DiFFERENT or be dead: Your Business Survival Guide'. He is an experienced senior executive leader who has led a variety of organizations to achieve extraordinary levels of performance.
Roy spent his entire career experimenting and developing innovative approaches to dramatically improve business performance and to create competitive differentiation. As a result he has a rich array of ‘BE DiFFERENT’ ideas and concepts that can be applied to any organization of any size and achieve amazing results. Roy’s methods are founded in sound business principles and have a proven track record of actually being successfully implemented in the ‘real world’!
Want a taste of his ideas? Learn about some exciting and practical ways to distinguish your business from your competition to ensure that it survives in the long term. His ‘BE DiFFERENT or be dead! ‘Taster’ Seminar is a power packed 1-2 hour session that helps organizations understand how they can differentiate themselves from their competition and take their performance to a higher level. He has been conducting this Seminar for Chambers of Commerce and other organizations and the feedback from the participants has been fantastic!
Thirsty for more detail on a particular ‘Be Different’ concept? Ask for a ½ Day ‘Go Deep’ Workshop customized to the needs of your organization. Explore any concept to a level that allows you to implement it in your organization. Engage in break-out sessions with your team to deepen your understanding of the concept and create an execution strategy that meets your specific needs.
Interested in using the ‘Be Different’ concepts and principles to build a strategy for your organization? Ask for a ‘BE DiFFERENT Strategy Build’. In just 3 Days your team will create a business strategy for your organization with an implementation plan that will allow you to ‘hit the bricks running’ on the 4th day! Or, if your challenges are in marketing, sales or customer service you can build a ‘Be Different’ strategy for them as well. In just 3 Days you can change the shape of your organization and create a unique competitive position!
